Looka
AI DesignAI logo and brand identity generator. Answer a few questions about your brand, and Looka creates logos, business cards, and social media kits instantly.
Best For
Pricing Plans
Features
Pros & Cons
Pros
- +Instant brand identity creation
- +One-time pricing (not subscription)
- +Complete brand kit with all assets
- +Very beginner-friendly
Cons
- -Logos can look template-y
- -Limited design customization
- -No free downloads
- -Not suitable for complex branding needs
Getting Started Guide
Step-by-step instructions for non-technical users.
- 1
Enter your business name
Go to looka.com and type your company name. Looka asks you a few questions about your brand style.
- 2
Choose your preferences
Pick colors, styles, and icons that match your brand vision. Looka uses these to guide its AI generation.
- 3
Browse generated logos
Looka generates dozens of logo options instantly. Scroll through and favorite the ones you like.
- 4
Customize your favorite
Click any logo to customize colors, fonts, layout, and icon. Make it yours without design skills.
- 5
Purchase and download
Buy the Basic ($20) or Premium ($65) package. Premium includes all file formats and full brand kit assets.
Frequently Asked Questions
Are Looka logos unique?
Logos are AI-generated combinations of elements, so they're unique to your configuration. However, they use shared icon libraries, so elements may appear in other logos.
Should I use Looka or hire a designer?
Looka is perfect for MVPs, side projects, and early-stage startups. Once you're funded or revenue-positive, invest in a custom designer for a truly distinctive identity.
What do I get in the brand kit?
The brand kit ($96/yr) includes your logo in all formats, business cards, social media templates, letterheads, and brand guidelines.